Thursday, October 3, 2013

Rethinking Reading Promotion


Jennifer Brickey

ET—Educational Theory

Chance, R. & Lesesne, T. (2012). Rethinking reading promotion old school meets technology. Teacher Librarian, 39(5), 26-28. Retrieved from http://edition.pagesuiteprofessional.co.uk//launch.aspx?eid=5e332207-1bc6-4a7d-8ce1-01b678060ecf

Chance and Lesesne notice that promoting books in middle and high schools pose a large challenge for teacher librarians. They suggest that strong reading and book promotion can change a school’s culture. In order to accomplish this, they suggest reverting to an oldie, but goodie—booktalks. Booktalks offer a brief description of the book that allows students to have an initial reaction of interest in a book. However, Chance and Lesesne advise teacher librarians to give traditional booktalks a modern twist they call “Book Trailers.” Similar to booktalks, Book Trailers offer students a taste of what books have to offer, yet, Book Trailers allow traditional booktalks to be “easily morph(ed) into other forms that will be used by everyone in the learning community” (p.27). Chance and Lesesne provide multiple examples of sites that do just that—promote books amongst learning communities. This offers yet another tool for students to interact with books in a 21st Century model. To assist teacher librarians in their efforts, Chance and Lesesne offer ways to create book trailers and methods of extending the concept to classroom teachers.

Links provided in the article:
1)    Book Trailers for All, run by Teresa Schauer, a teacher librarian in Texas http://booktrailersforall.com
2)    Guys Read

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